Why Is This So Popular? 'The Try Guys' Ned Fulmer cheated on his wife.

Have you find folks talking about Ned Fulmer cheating on his wife to be perplexing? You've arrived to the correct location.

Why Is This So Popular? 'The Try Guys' Ned Fulmer cheated on his wife.
The Try Guys' Ned Fulmer attends the 11th Annual Shorty Awards on May 5, 2019 at the PlayStation Theater in New York. Noam Galai Getty Images for Shorty Awards

Why is this becoming popular?

To begin, when I write them, I typically have at least a passing understanding of the subject. What about Dave Matthews Band? Sure. Don't be concerned about Darling's behind-the-scenes turmoil. I work in the media industry. Of course, I read celebrity slander. What is pink sauce? I got food poisoning. I get the idea. The list goes on and on. But the current item consuming my, and your, timeline is about YouTubers and marriage scandals, with the least amount of information I've got about a trend in a long time. For this, I read a lot of caps lock tweets. Buckle up, my buddies.

The Try Guys have a massively popular YouTube channel. Like, a huge following. They began in 2014 as Buzzfeed staffers with the overall notion of "Dudes attempting stuff." "Guys Try Ladies' Underwear for the Debut Time" was their first video. Their YouTube account has 7.83 million followers as of the writing of this essay.

They've made headlines for a variety of reasons, most notably the original Try Guys in 2018. Eugene Lee Yang, Zach Kornfeld, Ned Fulmer, and Keith Habersberger departed Buzzfeed to start their own firm, 2nd Try LLC, and were able to keep their intellectual property by forging a mutually advantageous contract. More information is available here. As I previously stated, they are immensely popular and have legions of Gen Z admirers.

Now for the trend itself: becoming a YouTube star blurs the border between public and private life. You're selling yourself, your personality, and your life in order to get more views, ad cash, and patrons. So it goes! One of these Try Guys in particular, Ned Fulmer, developed a name for himself as a Wife Guy. He adored his wife, perhaps in real life but certainly in the canon of his YouTube channel.

Apparently, the husband who performed (and marketed) his wife's love (and devotion) was simultaneously cheating on her. This was initially reported on Reddit, where a fan claimed to have seen Ned making out with a lady in a pub. Fans then suspected that it was with Alexandria Herring, who worked on a Try Guys side channel called Food Babies and so worked for Fulmer. She also has (or had) a fiancee.

This has been partially corroborated, with Fulmer stating that he had a "consensual professional relationship," but without identifying with whom.

The Try Guys also fired Fulmer, and they announced it on Instagram. 

Ariel, Fulmer's wife and the mother of their children, has also expressed her want for seclusion in the midst of this increasingly dismal situation. 

How long will it last?

That depends on whether or not further claims of cheating surface. The Try Guys have a fervent audience, with many drawing comparisons to John Mulaney's supporters, who were outspoken and frighteningly upset when he dissolved his marriage. (Not that Ned Fulmer's marriage is now in trouble. But you get the idea: the guy who makes a deal out of his lovely vibe and his wife turns out to be a not-so-nice person to his wife.) There has been a lot of speculation about Ned's behavior, and a Twitter account dedicated to additional claims against Fulmer has emerged. It's here if you want to peruse it and feel gloomy boredom. Don't pretend I didn't warn you.

Who stands to gain? 

With the way things are going, perhaps a divorce lawyer is in order.

What is the misinformation index?

At the moment, not much is known to the general public. Try Guys fans may feel duped, but that's nothing compared to how Ned's wife, coworkers, and friends presumably feel.

Do I really want to know anything else?

Not at all. This is discouraging. Step outdoors. The weather is still pleasant. Please contact a friend. You should pet your cat. Call your mother. Let's make something positive out of this.

Is this harmful to humanity?

What an intriguing philosophical issue! Is it bad for us to invest in the personal lives of celebrities? Is it simpler to engage in the lives of others without understanding their intricacies rather than addressing our own inner challenges, worries, or insecurities? Is it "some guy cheated, and many people cheated?" Discuss between yourself. Reading research on it and writing about it helped me see myself in this video.

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